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And today she is the first black female CEO in the NBA,having taken the helm at the Mavericks in 2018 to clean up the league's toxic work culture. No, it doesnt put a damper on ambition at all. You might see it as a loss. Cynt Marshall said when Mark Cuban called to offer her the job of Mavericks CEO, she thought it was one of her kids asking for money. "I've never been embarrassed about being poor when I was a kid, or about any of that," Marshall says. Cynt Marshall spent nearly forty years at AT&T, leading impact, HR, and diversity, equity, and inclusion initiatives. Her life story, after all, encompasses deeply personal topics, including her cancer bout; domestic violence at the hands of her father; her four miscarriages and the death of a daughter; and overcoming overt and subtle racism during her rise in corporate America. Dallas Mavericks CEO Cynt Marshall on resilience and authenticity What are these people talking about? she wondered. Marshall began to speak openly at work about her experiences, good and painful, and she realized that many of her colleagues had common experiences. [4], Marshall received a full scholarship to attend the University of California, Berkeley to study business administration and human resources management. [3] She describes her childhood as being painful growing up in public housing projects with a family struggling to pay the bills. January 23, 2023 10:33 AM PST. Cynthia's family left Birmingham, Alabama, and traveled to California when she Many people ask this question about the money Cynt Marshall makes from Twitter. "Nothing ethnic," she says, which for her meant no red shoes or braids at work. Marshall was raised in Richmond, California with three siblings. About the speaker: Cynt Marshall . . And the season was underway. Knowing what I know now, would I do it? The book is meant to debunk the adage "nice guys finish last" in business. Cynt Marshall (@cyntmarshall) / Twitter It was a lot of moving pieces. Marshall calls the book "the good, the great, the bad and the ugly parts . Cynt and her husband of nearly 40 years have experienced four second trimester miscarriages and the death of their 6-month-old daughter. You've Been Chosen: Thriving Through the Unexpected - Goodreads In fact, I was once told not to speak so loudly," Marshall remembers. 54th #NAACPImageAwards #OurStories #OurCulture #OurExcellence pic.twitter.com/NKn1VqAJcG. She was also "definitely less animated and quieter at work than at home. It's in tough times like these that solid but also kind leadership is most important. Admittedly, however, Marshall says she has never experienced sexual harassment herself. Marshall was also one of her university's first African-American cheerleaders at the University of California, Berkeley in the late 1970s. #familyworkintegration #gomavs #3, I had fun with these honeys at NBA All-Star Weekend. "Diversity is being invited to the party," Marshall has said. It really is that basic.. She was interviewed by Washington Post sports enterprise reporter Michael Lee. Cynt Marshall has spent her entire life beating personal and professional odds, while also helping everyone she meets see how . Defending the Sisterhood | Delta Gamma And she should know. It was a former colleague, calling on behalf of Mavericks owner, Mark Cuban, who was eager for the opportunity to speak with her directly. You never know when you will cross paths with someone again in life, so make it habit to show acts of kindness to everyone you interact whether its at a coffee shop or on a work elevator. This button displays the currently selected search type. Cynt Marshall has been a dynamic force for inclusion and diversity within the Mavericks organization and over a 36-year career at AT&T. When Cynt was hired as the new CEO of the Mavs in March 2018, she set her sights on a culture transformation. It was at Berkeley that Marshall first started breaking barriers she became the university's first African-American cheerleader. September 12, 2022, 9:34 AM. Lineup Announced for The Atlantic Festival Ideas Stage - The Atlantic Her vision was for the Mavericks organization to become the NBA standard for inclusion and diversity . No. I think there is that, you know, breadwinner-I-need-to take-care-of-my-family mentality. Summary: Dream. It is not. I dont cry a lot about work. NBA's First Black Female CEO Discusses Value of DE&I, Leadership Cynthia "Cynt" Marshall | Office of the Chancellor In school, Marshall would over-prepare for everything. At ages 39 and 30 they are respectful, authentic, employed, and they love the game of basketball. Her journey from tempestuous childhood in the housing projects of San Francisco . Dallas Morning News sports reporter since 1993. Not surprisingly, most SI sources went unnamed due to fear of humiliation or retaliation. Subscribe to Newsletter "I just did my job and did what [my bosses] told me to do," Marshall tells CNBC Make It. But she was just following the rules and trying to fit in. During Black History Month, with the series 28 Black stories in 28 days, USA TODAY Sports . Instead, its about valuing niceness in yourself and in others the same way you respect intelligence, beauty or talent. In 1975, when Marshall was 15, her father broke her nose as she tried to protect her mother from his physical abuse. RT @dallasmavs: Join us in wishing @luka7doncic a very Happy Birthday! Cynt Marshall's life built her to becoming Dallas Mavericks CEO - WFAA INFORMATION Cynt Marshall. But I think it was more driven by just a sense of purpose and knowing that the Lord had good things out there for us that my mom always taught us to go and get. Two weeks ago an American Airlines Center employee gave Marshall a handwritten letter, explaining why Youve Been Chosen was life-changing, at a time when the employee was having thoughts of giving up. You know, Cynt Marshall is the CEO of the Dallas Mavericks, she's the first Black female CEO in the NBA. It was an effort to escape the Jim Crow South, but life in the projects on the West Coast wasnt easy. It infuriates me that were living in a time when people are being victimized in this way, says Marshall. By 2018, Cuban, who purchased a majority stake in the Mavericks in 2000, was in crisis mode after an investigation revealed 20 years of sexual harassment and workplace misconduct issues within the Mavericks organization. Prior to that he worked at The Houston Chronicle and San Antonio Light. He was trying to make a difference for his employees,'" Marshall says. She says she wanted to take the job "for the sisterhood.". This remarkable woman may just be Mark Cuban's MVP Listen, Learn, Love: Dallas Mavericks CEO Cynt Marshall On Leadership I wasnt chosen just for one particular thing. Many people ask about the amount of money Cynt Marshall makes from Instagram. I believe he knew he was very sick at that point and apologized just for a lot of things. Like CNBC Make It on Facebook. Cynthia Marshall (born December 15, 1959) is chief executive officer of the Dallas Mavericks. When a Sports Illustrated article exposed internal abuse and harassment in the Dallas Mavericks organization, owner Mark Cuban knew he had a culture problem. She married her husband Kenneth, and for 10 years they struggled to have kids. You have reached your limit of free articles. Please include what you were doing when this page came up and the Cloudflare Ray ID found at the bottom of this page. That energy impacts others and will have a multiplier effect, which eventually find its way back to you, "often exponentially," the book says. Its beautiful that people are taking the time to tell me how they are touched.. Cynt Marshall has been a dynamic force for inclusion and diversity within the Mavericks organization and over a 36-year career at AT&T. Widely recognized for her visionary leadership and ability to get things done, Marshall was touted as one of Adweek's 30 Most Powerful Women in Sports and was selected as one of the 2019 Women . "I truly believe if you have an inclusive culture and a diverse group of employees, you can get anything done," Marshall says. @drpepper | #MFFL, And then theres this honey who likes to help me make suite rounds. Get notification with the latest net worth updates for free. "[The book has] all these different little stories about how kind actsa kind wordor just being nice when you want to be mean really actually produce desirable results," Marshall says. Cynt Marshall: Workplace Culture as a Measure of Success Management "I refused. The Company's disciplined acquisition philosophy, which builds value through both financial growth and the retention of unique and dedicated talent within BGSF's family of companies, has resulted in a seasoned management team with strong tenure and the ability to offer exceptional service to our field talent and client partners while building value for investors. In this case, we did not have a set of values that the Mavs operated under. 54th #NAACPImageAwards In Youve Been Chosen, she tells how persevering through abuse, racism, personal tragedy and illness helped her become the positive force she is today. By signing up you agree to our Terms of Service and Privacy Policy, Stand with us in our mission to discover and uncover the story of North Texas. Cynt Marshall, CEO of Dallas Mavericks, with her new autobiography You've Been Chosen: Thriving Through the Unexpected, portrays the journey from an abusive household in the Richmond, Calif., to . [2], Marshall worked in executive roles at AT&T for 36 years, where she focused on improving diversity and workplace behavior. And I accepted that apology and then that was the last time I talked to him. In 2018, after nearly four decades in leadership at AT&T, she became the CEO of the Dallas Mavericks and the first Black woman CEO in NBA history. That's how you create business. Wings fever: I'm told at least 50 Mavs staffers, including CEO Cynt Marshall, plan to be in Arlington to . So says Cynt Marshall, CEO of the Dallas Mavericks and the first Black female CEO in the NBA. BGSF has integrated several regional and national brands achieving scalable growth. You can help Wikipedia by expanding it. Instagram. Her vision of diversity is being invited to the "dance" and inclusion as being taught the steps, then asked to dance. Raised in Richmond, California, Marshall received a full scholarship to attend the University of California, Berkeley to study . Dallas Mavs CEO Cynt Marshall's Memoir Nominated for NAACP Image Award I could be on the BART train coming home from school and those three things just back to back to back would just come to me, to the point where I just had to pray. She spent nearly four decades climbing the corporate . I think were all chosen uniquely for the positions and the jobs that were in and we have to seize those opportunities and take advantage of them and realize that every single role is a big role. No portion of NBA.com may be duplicated, redistributed or manipulated in any form. We all have a journey. Credit: Mavericks. 4.7. It was all okay to talk about.". Her mother, Carolyn Gardener, was a high school executive administrator and resource librarian. By Doyle Rader @TheKobeBeef Mar 29, 2018, 8:00am CDT Share this story. Here, Cynt and her husband Kenny Marshall -- along with three of their four children (Rickey, Ken Anthony and Shirley) -- join Izzy to discuss how they formed their family through adoption. "I prayed a lot because I had to keep my spirits calm. Cynthia Marshall, NBA's first Black female CEO, helps transform culture Its just our lives. The most active insiders traders include L. Allen Jr. Baker, Douglas Hailey, and Richard L Jr Baum. And the first thing, she made "real clear" to all her employees in North Carolina was that "Cynt" was her preferred name, and she was not letting "Cindy" slide anymore. But if its a rubber ball, I can throw it and itll bounce away and maybe somebody will get it and theyll run with it. Leading People As People, a Conversation with Cynt Marshall - BetterUp She was also the first Black person to serve as the chair of the North Carolina Chamber. [8], Mark Cuban hired Marshall following allegations claiming 20 years of sexual harassment and workplace misconduct within the Mavericks organization. Miller agrees: "Cynt knows exactly who she is and what she wants to say. She brought a 100 day plan, transparency . I had to rely on a lot of peoplemy colleagues, people in the league, people in our own workplace, my bossto teach me the business of basketball. One was summarily dropped, even though the firm did a terrific presentation. And previously, during her 36 year career at AT&T, she served in a number of roles: SVP . SHRM Announces Cynthia "Cynt" Marshall, Dallas Mavericks CEO as DALLAS (KDAF) Cynthia Marshall, CEO of the Dallas Mavericks, became the first Black female CEO in the National Basketball Association. Like this story? I know people of color deal with it. Most of the messages concerned a . And Marshall says Cuban's decision is having a ripple effect. Meet Cynt Marshall, the Woman Who Mark Cuban Hopes Can Fix the It was a quick decision. #TheWomanKing October 25, 2022, 2:27 PM. I dont think it was about trying to prove him wrongeven though I did. After those more-than-challenging first 10 years . CYNTHIA "Cynt" MARSHALL - nclbcf.org Twitter. After that, her mother and her three siblings left. How Mavericks' Cynt Marshall became the first black woman CEO in NBA - CNBC Marshall says now is the time to embrace all cultures and February, which is Black History Month, is a good reminder of that. Changing industries can be difficult under normal circumstances, but there will be a lot of people rooting for her and available to assist with the transition, says Kathleen Francis, chair and president of Women in Sports and Events (WISE), the leading voice and resource for women in the business of sports. How Dallas Mavericks CEO Cynt Marshall was built to turn around the team's toxic workplace culture. . Privacy Policy Along the way, she endured three miscarriages, one of which nearly killed her, and the loss of a newborn daughter. How Cynthia Marshall eliminated the Dallas Mavericks' toxic culture in 100 days. People get caught up in systems unfortunately. 10 Leadership Lessons with Dallas Mavericks CEO Cynt Marshall With more than 30 years of telecommunications experience, in addition to HR, she has held positions in operations, network engineering and planning, and regulatory/external affairs. Im very optimistic but if youre telling somebody theyre losing their job, all the optimism in the world is not going to help them. But soon Marshall got an unexpected text message from billionaire Mark Cuban, owner of the Dallas Mavericks. New interim CEO Cynthia Marshall promises: By 2019, Mavs will be the Dallas Mavericks CEO Cynt Marshall is a big believer in people-first leadership, but as she explained to me recently, before she could help her team bring all of themselves to work, she first needed to learn to bring her own unique experience, values, and personality into her work . [2], Marshall moved from Birmingham, Alabama to California when she was three months old. Heres what somebody said to me one day and it so resonated. And then spend time one on one with people, come up with a plan and lay out a workplace promise. I got a chance to talk to my father when he called me the night I graduated from college and said he had a car for me. At her sisters graduation, she noticed the only speakers were white boys. When you fundamentally try to change who I am, when you tell me I cant say blessed, when you tell me Im too loud, youre actually telling me you dont want me to be a Black woman, she said.